HELOCs get my heart pumping. Well, not always. But once at least.
I love working on whatever is new. New products, new mediums, new partners. Working with a small team to iron the details keeps me stimulated and helps get those creative juices flowing.
So when I had a chance to work on HELOCs as a brand new product offering, I jumped at it. We created Credit Karma's very first HELOC campaign and it's been a perfect match ever since.
